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Importance Of Digital Marketing Company For Your Business

Date : 2021-03-20

Finding the Best Digital Marketing Services Company In Chandigarh or anywhere else has many parameters to it. Good research regarding a particular Digital Marketing Services Company, their completed projects, and their customers’ testimonials are some things you should look at first. Each business house has its requirements, and they should always choose a Digital Marketing Services Company according to their business needs.

DIGITAL MARKETING OR INTERNET MARKETING IS PROMOTING AND CREATING BRAND AWARENESS USING THE INTERNET.

Lets find out why should any business employee an Internet Marketing Compnay for taking care of their Digital Growth.

1. Your Brands Become Much More Interactive:

Marketing Campaigns give your customers a more personalized experience in comparison to Traditional Marketing. With Digital Marketing techniques like Social Media MarketingSEOOnline Advertisements, E-mail Marketing, your business grabs much more audience. Stuff like images, infographics, short video, client testimonials keeps your audience informed and engaged.

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2. Mobile Access:

Around 76% of American adults own a smartphone and use them for news and social networking activities. In India, most people have social networking accounts open. Rankofy helps you to reach them while they are doing this. With an advance Digital Marketing Strategy put into use by the Best Digital Marketing Services Company In Chandigarh, you can be in front of your target audience everywhere-everytime.

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3. Significantly Increase Of Business Reach:

Digital Marketing helps to increase your brand visibility. With a Digital Marketing Services Company In Chandigarh like Rankofy, you can easily target audiences particular to your business requirements. Traditional marketing comes out as an ineffective tool to reach a target audience as compared to Digital Marketing.

4. Digital Marketing Helps In Customer Relationship:

Customer relationship is the most vital thing for every company. Digital Marketing allows modern brands to foster better customer relationships. Where most traditional marketing provides one-way communication, Digital Marketing Services allows two-way communication with consumers in real-time. It helps a brand to address their consumer questions and concerns without delay.

5. Social Media Platforms:

Most people today are using social media platforms. All Social Media Sites allow brands to communicate and engage with the customer in a significant way. Social Media Marketing is a great way to make your content reach your target audience. Rankofy provides Social Media Marketing Services In Chandigarh and to other places with the best strategies to make your brand reach your targeted customer.

6. Your Competitors Are Doing It:

 If you want to remain competitive in your industry, it’s vital to keep up with your competitors. Most companies nowadays are shifting to digital platforms with the help of  Digital Marketing Services Company In Chandigarh, Delhi or even from companies in their surrounding places to keep them ahead of their competitors. There is a good chance that many of your competitors are already using digital marketing strategies to reach new leads, engage current customers, and influence customers.

According to the Content Marketing Institute, 76% of B2C marketers use content marketing strategies like blogging to engage their target audience. The majority of brands are trying to reach their customer through digital marketing. And now it is your turn to shit to digital platforms with Rankofy.


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What is the fastest way to generate traffic to a blog?

Date : 2021-03-31

Below are some of the ways one can generate traffic to a blog:-

1. Create Comprehensive and Useful Content

The most important thing that users and search engines look for is good quality content.

For a blog, a quality piece of content is usually a comprehensive article on a specific topic that covers all the details. This makes it extremely helpful for users.

These comprehensive articles are known as “pillar articles”. Other experts may refer to them as flagship content or cornerstone articles.

Basically, these are your most important articles. You need choose the most promising keyword and then provide as much information as you could in one long-form article.

You should create as many pillar articles as possible to cover all the important keywords in your industry.

2. Learn to Write Great Headlines

When users find your content in search results or RSS feeds, the first thing they see is your article headline.

A catchy blog post title stands out and gets more clicks. Whereas a plain and boring headline gets ignored, and users are likely to scroll by it.

This makes headlines very important.

You need to learn how to write better titles for your blog posts that capture user attention and get more clicks.

Luckily, blogging experts have been doing research on headlines for a very long time, and you can benefit from their finding.

3. Start Generating More Backlinks

A backlink is an incoming link to your content from an external website. Backlinks are one of the most influential signals in Google’s rankings.

Getting backlinks from reputable websites and blogs is very difficult. Not just for beginners, even experienced bloggers struggle with it.

Here are some tips to get quality backlinks to your website:

  • Reach out to influencers and reputable blogs in your industry, and then tell them about specific content on your website that they might want to link.
  • Write guest posts on other blogs and websites.
  • Interview influencers and bloggers on your blog. They will likely want to let their users know to come checkout their interview, and you’ll get a backlink.
  • The easiest way to get a backlink is to add a link to your website on all your social media profiles.

4. Add Images, Charts, Infographs to Create Visually Attractive Content

Since visual elements are so important, we believe they deserved their own spot on this list.

As human beings, our brain prefers visual elements. We love colors and objects because aesthetics trigger emotional responses in our brains. This makes us more engaged and immersed in our surroundings.

People love looking at infographics because they make information engaging and easy to consume.

Images in your blog posts grab user’s attention and help them focus on not just the visual element but also the text around it.

If you’re just starting out, then it’s important to know that you cannot just use any image you see on the internet. Images are protected by copyright and stealing copyrighted material can have serious consequences.

Ideally, you want to use your own images, graphics, and photographs, but not all bloggers are graphic designers or photographers.

At Rankofy, we follow all the above steps to generate maximum traffic on our blogs.

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