Wersel introduces Brand Analytics techniques to save you from Counterfeit Products
James has always been a fan of the brand ‘Adidas’. His sister decides to surprise him on his birthday with the Adidas sneakers he had been planning to buy. Shernorders it from a popular online shopping platform. He is delighted when he receives that expensive gift.Within a week, the excitement turns to disappointment. The brand new Adidas sneaker is worn out. While discussing with her friends, his sister understands that it was a counterfeit product. The sneaker has got nothing to do with the original brand Adidas. It was just a fake version of the product.
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